Web Survey Bibliography
The incorporation of rich media into online surveys is the next frontier in online research. While a paradigm shift occurred when traditional research was replaced by internet based research, the revolution continues as the true power of technology is realized in online research through rich media techniques. No longer are online surveys simply CATI surveys crudely adapted to an online environment; these are surveys designed to maximize online data collection in an efficient and engaging manner. Not only is better data collected but respondents are more engaged in the research process and are emancipated from the tedium of traditional surveys. As response rates decrease and privacy issues increase, respondents become an invaluable commodity. Research companies which can protect and nurture their relationships with respondents will succeed in this new era of research. Fusion™ rich media applications are a key element to the winning formula for retaining respondent trust and continued participation.
Angus Reid Strategies and Vision Critical quantitatively examine the effect and influence of rich media techniques on respondent engagement and data quality by deploying a survey in North America and Europe using a standard online survey approach and a Fusion™ survey.
ESOMAR Congress 2007 (abstract)
Web survey bibliography - Conference proceedings (83)
- The Influence of Human Cues on Drop-out and Answer Behaviour within Web Surveys; 2008; Oesterlau, T., Geißler, H.
- Sampling for web surveys; 2007; Rivers, D.
- Reconstructing childhood health histories using internet panels; 2007; Smith, J. P.
- Pilot study to recruite a sample for an online panel: Effects of contact mode, incentives and information...; 2007; Scherpenzeel, A.
- Modes, trends, and content: A comparison of the 2003 HRS internet survey with HRS 2002 and 2004 Core...; 2007; Weir, D.
- Lessons learned: Converting a telephone survey panel to an internet panel; 2007; Roe, D. J., Stockdale, J., Farrelly, M., Heinrich, T.
- Developments in electronic survey design for establishment surveys; 2007; O'Neill, G.
- Response time measurement in the lab and on the Web: A comparison; 2007; Galesic, M., Reips, U.-D., Kaczmirek, L., Czienskowski, U., Liske, N., von Oertzen, T.
- Questionnaire and Survey Design for Online Research; 2007; Wydra, D., Fisher, L., Strunk, K.
- Using Technology to Improve Data Quality; 2007; Cunningham, J., Pearson, C., Parkhurst, D.
- Mobile Phone Data Collection; 2007; Lavine, S.
- Effects of Offering Web Questionnaires as an Option in Enterprise Surveys: the Swedish Experience; 2007; Erikson, J., Furubjelke, E.
- Using the Web for Surveys of Medical Providers; 2007; Narayanan, V., Giambo, P., Fry, S., Crafts, J.
- Boosting Response Rates: Are There Optimal Times to Email Respondents?; 2007; Bennett-Harper, S., O'Brien, J., Levin, K., Davis, B., Shipp, S., Campbell, S., Sienkiewicz, R.
- Beyond Demographics: Are ‘Webographic’ Questions Useful for Reducing the Selection Bias...; 2007; Schonlau, M., van Soest, A., Kapteyn, A.
- Maximising respondent engagement: The use of rich media; 2007; Reid, J., Morden, M., Perez Echeverria, A.
- Truth in measurement: Comparing Web Based interviewing Techniques; 2007; Couper, M. P., Terhanian, G., Bremer, J., Thomas, R. K.
- The power of the visible: Visual design for Web surveys; 2006; Couper, M. P.
- Attitudinal differences. Comparing people who belong to multiple versus single panels; 2006; Casdas, D., Fine, B., Menictas, C.
- Weighting an Internet Panel Survey on Drug Use and Abuse; 2006; Gordek, H., Williams, Ri. L., Dai, L.
- The professional respondent problem in online panel surveys today; 2005; Fulgoni, G.
- Satisficing behavior in online panelists; 2005; Downes-Le Guin, T.
- Panel proliferation and quality concerns; 2005; Faasse, J.
- Electronic Voting Machines – A comparison applying the principles of computer-human interaction...; 2003; Callegaro, M., Peytcheva, E.
- More than a thousand words? Visual cues and visual knowledge; 2002; Prior, M.
- Questionnaire Pretesting Methods: Do Different Techniques and Different Organizations Produce Similar...; 2001; Rothgeb, J. M., Willis, G. B., Forsyth, B. H.
- Practical methods for sampling rare and mobile populations; 2001; Kalton, G.
- Building an alternative response process model for business surveys; 2001; Willimack, D. K., Nichols, E. M.
- Human centered measures of success in web site design; 1998; Kirakowski, J., Claridge, N., Whitehand, R.
- The Prodigy Experiment in Using e-Mail for Tracking Public Opinion; 1995; Werner, J., Maisel, R., Robinson, K.
- Respondent preferences toward audio-CASI and how that affects data quality; 1995; Kinsey, S. H., Thornberry, J. S., Carson, C. P., Duffer, A. P.
- Best pracices in disk-by-mail surveys; 1992; Witt, K. J., Bernstein, S.
- Customer satisfaction research using disks-by-mail; 1989; Zabdan, P., Frost, L.